The Moment of Truth: How Much Does Culture Matter to You? - 17 June 2006

Whether we like it or not, offshoring is here to stay. “If” or “when” to offshore is no longer an issue. The heart of the discussion is “how much” – how much we can afford to offshore or, more precisely, how much we can afford to keep. The User Experience (UX) profession has gone a long way in making the distinction between software design and UX design known. Will we be able to hold on to that distinction when it comes to offshoring?